View our full collection of Prisunic original vintage poster, please click here
Prisunic, the former French retail chain, had used various advertising strategies to promote its products and stores, including the use of posters.
During its heyday, Prisunic likely employed poster advertising as a common method to attract customers and create brand awareness. These posters would have been strategically displayed in prominent locations, such as in their stores, on billboards, or at other high-traffic areas, to capture the attention of potential shoppers.
The posters designed to advertise Prisunic would have likely featured visually appealing graphics, vibrant colors, and compelling messages to convey the brand’s offerings and promotions effectively. They may have showcased the variety of products available at Prisunic, highlighted special discounts or sales, or emphasized the store’s unique selling points.
In 2021 the Musée des Arts Décoratifs celebrated the history of design for all through two of the largest retailers of everyday objects that have succeeded in democratizing design: Prisunic then Monoprix. The exhibition “Design for all: from Prisunic to Monoprix, a French adventure” traces in the permanent collections of the museum, through more than 500 works (furniture, objects and advertising posters), this creative and committed adventure, which summarizes the slogan that has become cult: “The beautiful at the price of the ugly”
View our full collection of Prisunic original vintage poster, please click here